Plankton Lab Digital Agency

Creative Director, Plankton Lab Digital Agency
2019 to 2024

A social media agency with its own production team, so every piece ran from the idea to the shoot to the post. As Creative Director of the video and social content team, I led both the creative ideas and the shoots, keeping the work on brief. When we started on Netflix Thailand, its YouTube channel had 600,000 subscribers; when our work ended it had 3 million. We also built its TikTok from zero.